DEFGHI’s of creating technology that works for people

Mike Coble

ABC is the basics
-paper prototyping,
-usability testing
-contextual inquiry

DEFGHI is the rest

HF – human factor
- HF is the basis for UX
- Building affinity models
- Team immersion in the user data so they can interact with it – people only retain 10% of what you tell them or they read but 90% of what they interact with [citation needed].
- rough is good. Things that are rough are malleable
- create don’t debate. Don’t present ideas, just make them
- Parkinson’s Law: work expands to fill the time available for it’s completion
- first, schedule the first test
- deal with real people, not abstract cogs

EG
Exampli gratia – for example (e.g.)
- UCD (user centered design) guided design with task examples
- personas
- stories and story boards

DI
Design Idea
A way to tag design ideas. Bits and pieces of designs that may or may not be used.
Capture but don’t venerate design ideas
- contextual inquiry
- team ideas
- paper prototyping

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